‘FBW’ Feature Film

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Creative Direction for the marketing of the movie ‘Freaking Beautiful World’. Responsible for overall brand building and creative strategy, art direction, design of the logotypes, ‘hands on’ design for on and offline media, implementing digital and traditional branding solutions, user interface design, ideation, navigation and content structures, rich media application and design, working closely with the director Jarmo Lampela and the producer of the film to implement strategy, on-line/ off-line campaign integration/ media convergence.